News

Show Season is winding down. Posted on 7 Mar 06:21

As our show season winds down we will be starting to load more items on to the site so please be patient with us and check back for new items often. Thank You to everyone that has visited us this show season and Thank You for checking out our site!

Show this weekend shipping may be delayed until Monday Jan 29th. Posted on 24 Jan 06:40

We are rolling out to our first show of the season the Southern Wisconsin Musky Expo held at the Waukesha Expo Center in Waukesha WI just outside of Milwaukee. This is an awesome second year show that will be sure to grow, so if you're in the area stop by and say hi to the Ross's Sport Shop Staff. Because of the show we will have limited staff at the store location which will cause a minor delay in our order processing, Any orders after 10am on Wed Jan 24th will be shipped out no later then Monday Jan 29th. Of course we will do everything we can to get them out on time if we are able to.

It's Show Season! Posted on 2 Jan 11:40

It's Show Season and the Ross's Sport Shop Show team will be attending these Quality Shows! At this time of year our online inventory may be a little lower between shows, but we will post new stock as soon as we can. Hope to see you at the shows. Thank You for Shopping at Ross's!


Gift Certificate Posted on 24 Nov 07:11

Shopping for the special someone but don't know what to get? Rosssonline.com now has a Gift Certificate Section, choose from an online card that is good for our online store only delivered by email, or maybe your loved one visits our retail store in Phillips WI, choose this option and  we will mail a certificate to you or your loved one. Or the ultimate gift a half or full day on the water with guide John Carlson!

Please Send Pictures of your catch! Posted on 19 Jul 15:33

We love seeing pictures of the fish that people are catching on our lures, even more awesome are the pictures of our custom colors in your catches mouth! Please send any pictures to rosssport@pctcnet.net.

Speed is the key right now and fast moving lures like Musky Frenzy Apaches and Kramer Revolutions are stacking up the catches right now! Fast Tapping Phantoms is a favorite of mine when speed triggers, Also moving an Angry Dragon or a Lake X Cannonball Jr along and a good clip will trigger awesome strikes.


The Summer Season is in full swing.... Even if the weather isn't! Posted on 26 Jun 06:45

Even with the heavy rains and cooler then normal weather in Northern Wisconsin the summer season is in full swing. The Top Water Bite is heating up even though the weather isn't! We have still been moving a lot of Lake X Lures. Naze Tinheads and Musky Genies have been flying off the shelves as well! We also added more colors to the popular TnA Tackle Angry Dragons and also the new Short size. Also check out the Fastach Snaps on the Z-Leaders solid and stranded leaders that we have also added this week. So get shopping and we'll send out the order super fast so you don't miss anytime on the water!

The Summer Season is in full swing.... Even if the weather isn't! Posted on 26 Jun 06:45

Even with the heavy rains and cooler then normal weather in Northern Wisconsin the summer season is in full swing. The Top Water Bite is heating up even though the weather isn't! We have still been moving a lot of Lake X Lures. Naze Tinheads and Musky Genies have been flying off the shelves as well! We also added more colors to the popular TnA Tackle Angry Dragons and also the new Short size. Also check out the Fastach Snaps on the Z-Leaders solid and stranded leaders that we have also added this week. So get shopping and we'll send out the order super fast so you don't miss anytime on the water! (Photo Credit Dawn Cross Photography)

Ready To Serve You! Posted on 12 Apr 06:15

There are a lot of things going on right now at Ross's Sport Shop, We are getting the retail store location ready for the 2017 Wisconsin Fishing Opener on May 6th. We are also remodeling our storage area to better serve the growth of the online store. We have set up a new dedicated shipping area just for the online part of the business and more racking to hold our growing online inventory. But it's not going to stop there! We are always looking into new ways to serve our customers better. On the Guide Service side of the business dates are filling up fast and our guides are busy working on equipment upgrades and cant wait to hit the water and put some fish in the boat with you. Thank You all for being valued Ross's Customers!

Show Season! Posted on 2 Jan 11:05

It's now Show season for us at Ross's Sport Shop.

Attention if you place an order between March 1st and March 5th we wont be able to ship until March 7th because of the Wisconsin Musky Expo! Thank You for your understanding.

Because of this some of our inventory is not available on line or limited at times because it's packed away in the trailer. All of our inventory will be available at the Southern Wisconsin Musky Expo, Central Wisconsin Fishing Expo, Wisconsin Musky Expo and the Phillips Home, Sport and Craft Show. We look forward to seeing you at these shows!


Online Gift Cards Avaliable Now! Posted on 18 Dec 07:36

Just in time for Christmas we now offer online gift cards. No shipping needed just order one and print it off the link in the email you receive or you can forward the link to print the gift card to your loved one. These gift cards are only good in our on line store. If you need a gift card for the shop in Phillips WI then you must call 715-339-3625.